Nokia Ceos Letter to His Employees - 1277 Words

Nokia CEO s letter to his employees Hello there, There is a pertinent story about a man who was working on an oil platform in the North Sea. He woke up one night from a loud explosion, which suddenly set his entire oil platform on fire. In mere moments, he was surrounded by flames. Through the smoke and heat, he barely made his way out of the chaos to the platform s edge. When he looked down over the edge, all he could see were the dark, cold, foreboding Atlantic waters. As the fire approached him, the man had mere seconds to react. He could stand on the platform, and inevitably be consumed by the burning flames. Or, he could plunge 30 meters in to the freezing waters. The man was standing upon a burning platform, and he needed†¦show more content†¦As a result, if we continue like before, we will get further and further behind, while our competitors advance further and further ahead. At the lower-end price range, Chinese OEMs are cranking out a device much faster than, as one Nokia employee said only partially in jest, the time that it takes us to polish a PowerPoint presentation. They are fast, they are cheap, and they are challenging us. And the truly perplexing aspect is that we re not even fighting with the right weapons. We are still too often trying to approach each price range on a device-to-device basis. The battle of devices has now become a war of ecosystems, where ecosystems include not only the hardware and software of the device, but developers, applications, ecommerce, advertising, search, social applications, location-based services, unified communications and many other things. Our competitors aren t taking our market share with devices; they are taking our market share with an entire ecosystem. This means we re going to have to decide how we either build, catalyse or join an ecosystem. This is one of the decisions we need to make. In the meantime, we ve lost market share, we ve lost mind share and we ve lost time. On Tuesday, Standard Poor s informed that they will put our A long term and A-1 short term ratings on negative credit watch. This is a similar rating action to the one that Moody s tookShow MoreRelatedTransparency in Apple‚Äà ´s Corporate Statements3574 Words   |  15 Pageshow gaunt and exhausted Steve Jobs appeared on stage. Rumors immediately began circulating on Internet forums on the apparent source of his condition – perhaps a reemergence of the pancreatic cancer he suffered in 2004 or some new unknown ailment plaguing the widely revered business icon? 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